Mejuri has redefined fine jewelry for the modern consumer, making high-quality, everyday pieces accessible without the traditional retail markup. With their direct-to-consumer model, customer experience is everything.
The Challenge
Jewelry purchases often come with second thoughts:
- "Should I have gotten the matching earrings?"
- "I think I need a different ring size"
- "Can I add the necklace from the same collection?"
Before Order Editing, each of these requests required customers to contact support, wait for a response, and often place a separate order.
The Solution
Order Editing integrated with Mejuri's Shopify Plus store to offer:
- Curated upsell recommendations featuring matching pieces from the same collection
- Size modifications before shipping to reduce returns
- Seamless additional purchases added to the original order
Results
The implementation delivered:
- A post-purchase experience that matches Mejuri's premium brand standards
- Increased revenue from matching set purchases
- Reduced returns from sizing issues
- Higher customer lifetime value through improved experience
“Order Editing fits perfectly with our brand experience. Our customers can add that matching piece they were thinking about, all without leaving our ecosystem.”
