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Merry People eliminated thousands of support tickets — and made an extra $15,000 post-checkout

3 min read

Melbourne fashion gumboot brand Merry People ships worldwide. Order Editing let customers fix size and order changes on the world clock — eliminating thousands of tickets and adding $15,000 from people who keep shopping after checkout.

Morgana Puhl, Head of Customer at Merry People has self-serviced thousands of tickets

  • $15Kextra revenue from post-checkout add-ons
  • Thousandsof support tickets eliminated
  • 1 year+with Order Editing
  • World clockcustomers covered after checkout

Thousands of tickets, gone

Merry People is a fashion gumboot brand based in Melbourne, shipping gumboots all over the world.

"The biggest problem that we had to solve for was servicing our customers on the world clock, and if we could or could not make the change in time."

— Morgana, Customer Experience Manager, Merry People

When a customer ordered the wrong size — or needed an address fix — the window to catch it before fulfilment was tight. Miss it, and the ticket became a return.

Solving the problem with Order Editing

Merry People gives customers a self-serve window after checkout to fix their own order — size, details, or add-ons — without waiting for a reply.

1 Customer completes checkout on Shopify
2 Order Editing · self-serve window while the order is still editable
3 Customers change size, fix details, cancel, or add to their order
4 Changes sync to Shopify; the finalised order continues to fulfilment

"Since partnering with the guys, that's just a complete one eighty. The service that they're receiving and the experience that they're getting is completely elevated."

Results the team is tracking

$15K extra revenue from people adding to their order after checkout
Thousands of support tickets eliminated over the year
Fewer returns from wrong-size orders that couldn't be changed in time

"The metric that surprised me the most was that we've made an additional fifteen thousand dollars in revenue from people adding to their order after already going through checkout."

"Over the year that we've been with the guys, it has eliminated thousands of support tickets."

Wrong size, fixed in time

We've seen a reduction in the returns that were caused by people not being able to change their order — ordering the wrong size by mistake, for example.

That's the world-clock problem solved in one move: the customer doesn't need Melbourne business hours to get the right boot.

"Hands down, we'd recommend it to absolutely anybody, any ecom for sure. You'd be crazy not to."

Lift AOV. Reduce tickets. Eliminate failed deliveries.

Order Editing turns every order into a revenue and retention engine. Lift AOV at checkout, eliminate 90% of order tickets, and stop failed deliveries before they cost you.

  • Upsells at checkout, post-purchase, one-click, and free shipping thresholds
  • Let customers self-service their orders and reduce editing related tickets by 90%
  • Address Validation that catches bad addresses before they ship
300+ 5 Star Reviews on
90% fewer tickets·$100,000+ upsell revenue·1,600+ Shopify brands

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